Innovation means to introduce new things or modify the present things. Innovation is very vital in manufacturing industries and the organizations which do not adopt innovation are apt to fail or collapse. So is the case of packaging. Innovation in packaging is the need of the hour. It is the human nature that it gets bored with the similar and identical things. The customers want change, whether it is the product or the product packaging and their want and needs can be fulfilled by bringing innovations in packaging.
Consumers are more interested in new designs and styles. There is a growing awareness that everyone is responsible to reshape future world and new technologies permit consumers to customize the product and participate in designing process. The consumers and designers are in collaboration and the gap is reducing. This collaboration is becoming common. The designers bring creative ideas and are presenting viable solutions to challenge new techniques, to push boundaries and experiencing new techniques. The creative intuition of a designer tells him what people want to see and which will give them satisfaction. The new ideas are emerging and the industry is turning them into actual solutions and products.
Being innovative is very important because it ensures to keep ‘up to date’ in order to travel with the changing trends. Consumers are increasingly buying in making, developing their own making skills, and supporting craftsmanship of professional artisans.
Specific trends for 2016, for colors, materials, designs and finishes are emerging. Designers are trying to get deeper understandings of the changing trends and tastes of the consumers. This, in turn, helps to create packaging which are really adapted to their expectations.
Packaging technology have gone through fast and significant changes in the past few years. Now a day, packaging is considered more than a clever way of combining materials.